Feels like nothing,

shapes like everything

Confidence, Redefined.

At Alsay, we don’t sell shapewear, we sell the feeling you get when you walk into a room and everyone notices your confidence before your curves.

Whether you’re preparing for a milestone moment or simply reclaiming your reflection, Alsay is your reminder that you’ve always had it, we just help you see it again.

Because when you wear Alsay, you don’t just shape your body, you shape your story.

Presenting:

The Icons Collection

Confidence has many faces.

The Icons Collection celebrates women who’ve inspired us to move with grace, power, and unapologetic confidence, from Coco to Simone, and every woman rewriting her own story in between.

Shop The Icons Collection

“Nothing makes a woman more beautiful than the belief that she is beautiful.” — Sophia Loren

The Josephine - Alsay

Our Bestseller

The Josephine

Fearless and feminine. The Josephine thong shaper is the bold statement your outfit never saw coming.

Shop The Josephine

The Alsay Way

We create pieces that honor every curve with thoughtful design, lasting quality, and a quiet confidence that feels like you.

Intentional design

Every curve, seam, and silhouette is made to enhance your natural form without hiding who you are.

Made with care

From premium fabrics to ethical production, every piece is made to feel like a gentle reminder of your worth.

Empowered by Women

Founded by women, inspired by icons, and made for every woman owning her story — one confident step at a time.

Meet The Icons Collection

The Coco Bra

The Coco Bra

  • The Diahann

    The Diahann

  • The Josephine

    The Josephine

  • The Minta

    The Minta

  • The Josephine - Alsay

    Why Alsay?

    Invisible Feel: Seamless materials that move with you, not against you.

    Second-Skin Comfort: Lightweight compression that feels like nothing, yet shapes like everything.

    Timeless Design: Styles inspired by iconic women and made for everyday icons like you.

    Confidence in Every Curve: Ethically crafted with premium materials for all body types.

    Elegance in Every Layer.

    Engineered for confidence. Designed for comfort.

    Shop Alsay